5 key considerations for vertical software companies who are exploring becoming a payment facilitator
The online payments market is growing rapidly, and your customers are looking for new and better ways to process payments and give a better experience to their customers.
Internet searches for payment facilitation have more than doubled in the past 5 years and for good reason. The revenue opportunity of becoming a payment facilitator can be very large (just look at the success of monoliths like Shopify). In fact, the most successful platforms are discovering that recurring revenue from payments is eclipsing that of their software revenue.
However, what most companies don’t realise is the cost and risk in becoming a payment facilitator is also extensive.
The revenue promise is real. But if you’re a software company or digital marketplace, choosing how and when you monetise payments is not a business decision to take lightly. Like the options out there today, the list of considerations is also growing steadily. Before you can even consider diving into payment facilitation, a business strategy discussion must come first.
So what are the key considerations when weighing up becoming a payment facilitator? And if you don’t want to take on the extensive resources, costs and risks, what other options are there?
Use these interrelated topics as you approach the process:
Payment facilitation